Galway’s Galmont Hotel & Spa was recently certified by Fáilte Ireland as a key tourism business for catering to the growing number of Chinese visitors.
Fáilte Ireland has been working with businesses in the tourism sector to capitalise on a surge in visitors from China by training them on how to meet their specific needs.
According to Fáilte Ireland, Chinese tourists are different to many traditional holidaymakers and offering the right kind of service is crucial to success in this market.
The Get China Ready Programme is an initiative which provides tourism businesses with insights into the Chinese visitor and how to meet their cultural service and culinary needs, as well as in-depth knowledge on Routes to Market to support businesses to win business from the Chinese market.
It was developed in partnership with Tourism Ireland and Tourism Northern Ireland and jointly delivered by Fáilte Ireland with the support of the Centre for Competitiveness, the licensed provider of COTRI (China Outbound Tourism Research Institute) programmes in Ireland.